The Basics of SEO

Onsite and Technical are ying and yang

 

There is a process to SEO and whilst it seems a little pedantic to many small businesses, if you keep an eye on it, your marketing efforts will be supported by Google and other search engines.

Adding new and different content to your website and increasing the volume and quality is a good place to start.

But how do you balance all the variables?  There are keywords to analyse, rankings, search volumes, internal links and more.

We can put together a simple SEO strategy that won't cost the earth and can be monitored over time.

We do this by carrying out SEO audits (using SEO tools), take a look at competitors' activity , and then evaluate and enrich your keyword list    We can decide which webpages you want to optimise. Our strategy will ensure that pages and posts are SEO rubber stamped and will be based on the keywords you want to target.

Google Adwords offer a variety of advertising options with ever increasing targeting options for businesses looking to grow their business online.

For the more technical end of SEO, we also have affiliates who can help.